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-- Teleseminar --

Back to Teleseminar Schedule

Financial Management for Sales and Marketing Managers

Duration:	1 1/2 - 2 hours
Date:	TBD
Time:	12:00 noon Eastern (Time Zone Conversion provided below)
Price:	$79 per individual using a single line $137 per team using a single line with a speaker phone (one physical location)
	Deadline to sign up for teleseminars is one hour prior to the teleseminar.

Are you a sales and marketing executive who needs to understand profit and loss statements (P&Ls) and business metrics? Are you looking for increased staff budgets from your boss and don't know how to convince them to give you what you need to be successful? Today sales and marketing management is not just guesswork. It is knowing how to manage your department by financial and business metrics.

This teleseminar is designed to help you learn specific techniques and methods to manage your department more effectively and increase your corporate revenue.

You will learn:

• How to manage sales by financial metrics
• How to manage marketing by financial metrics
• How to calculate return on investment for your department to drive your boss to take action steps
• How to use financial statements as a strategic negotiating tool with your staff
• How to read a financial statement to help increase your department's success
• The top 12 metrics you should manage monthly to improve team performance
• Why most sales and marketing people don't use financial statements as a management tool and how to overcome this hesitation and fear
• How to set up sales and marketing P&Ls
• Discover the best tactics to use with your CFO or Controller when setting up budgets
• How to set up a sales and marketing scorecard
• How to use sales and marketing financial metrics to educate your boss on what you are doing
• How to read and understand P&L like an accountant

. . . and much more.

Deadline to sign up for teleseminars is one hour prior to the teleseminar. If a teleseminar sells out, we will reflect "SOLD OUT" next to the registration link indicating there are no additional seats available.

Dial-up information and the download link for the workbook will be sent to participants 12 hours prior to the teleseminar. Reminders will be sent to participants 1 hour before the teleseminar begins.

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Each teleseminar has limited enrollment to allow interaction with the presenter. Prior to the lecture, each registrant receives an outline/workbook and can interact with the presenter by email during the discussion. This teleseminar is a lecture only via conference call. There will be no online presentation.

Time Zone Conversion:

• EST 12:00 noon - 2:00 pm
• CST 11:00 am - 1:00 pm
• MST 10:00 am - 12:00 noon
• PST 9:00 am - 11:00 am
• London 5:00 pm – 7:00 pm

If your time is not listed, please visit http://www.timezoneconverter.com to determine your local time and use US/Eastern as the "From Time Zone."

Note: The conference number is not toll-free. Participants will incur long distance telephone charges. The average long distance charge is about .07/minute. That would calculate to about $6.30 for the long distance charge. Fees vary. Please check with your provider for your rate.

Materials: Dial-up information will be forwarded to registrants approximately one day prior to the teleseminar along with the workbook.

Teleseminar Cancellations and Substitutions: Cancellations are subject to the entire teleseminar fee. Notices of cancellation received prior to the teleseminar are entitled to receive a credit towards a future teleseminar. Credits expire 1 year from the original teleseminar date and may only be used to reschedule one time. Please note that if you don't cancel and don't attend, you are still responsible for payment and are not entitled to future credit. Substitutions may be made at any time prior to the teleseminar and DigitalHatch must be notified of such substitutions by email from the original registrant.